What is described as the basis of running a small enterprise?

• A. Brand management
• B. Global supply chain management
• C. Hiring specialists
• D. Keeping books, looking out for taxes, whether to accept credit cards

Answer: (D)

Financial management—the practice of keeping accurate books, staying on top of taxes, and deciding how to handle payments—is the foundation for running a small enterprise. Keeping precise records gives you a clear view of cash flow, profitability, and cost control, which guides budgeting and day-to-day decisions. Tax awareness ensures compliance and helps you plan liabilities rather than facing penalties or surprises. Deciding whether to accept credit cards affects how easily customers can pay and how quickly you receive funds, influencing cash flow and revenue. When these financial practices are solid, you have the stability and information needed to sustain and grow the business. Brand management, global supply chain management, and hiring specialists matter for growth, but they rely on a firm financial footing to be effective.